UNBOXED with AJ
Welcome to ‘UNBOXED with AJ’, where the world of branding, marketing, technology, and the stories behind successful brands are explored. Hosted by AJ, a seasoned branding expert with over two decades of experience, this podcast unveils the secrets and transformative power of effective strategies and design.
As the Founder and Head of Strategy at Moonbox, AJ collaborates with leading global brands, guiding them to discover their true purpose and vision. Through UNBOXED, listeners are taken on a journey through the creative processes and strategies essential for brand success, featuring insights from visionaries, industry leaders, and innovative minds.
This podcast is ideal for entrepreneurs, business owners, and marketing professionals, or anyone interested in the impact of branding. ‘UNBOXED with AJ’ is also inviting innovative thinkers and industry disruptors to share their experiences on the show. Interested guests can contact us at hello@moonbox.ae to discuss potential appearances.
Also for anyone seeking to elevate their brand or requiring expert branding advice, you can reach out to me at the above mentioned address.
UNBOXED with AJ
Content Creation 101 with Rashida Badlawala | Episode 4 | Season 2 | Unboxed with AJ
In this insightful episode of "Unboxed" host Aslam Junais welcomes Rashida Badlawala, a content creation virtuoso and Omnichannel Marketing professional. From her roots as a food blogger to becoming an influential voice in lifestyle and travel, Rashida has become a staple in the UAE’s creative scene, also known for her work under @rashidablogs. This talk offers a peek into Rashida's world and the art of content creation.
During the episode, Rashida opens up about:
💡Content Creation Passion: Rashida retraces the steps of her content creation journey, from the initial spark to its growth and evolution over time.
💡Transition in Content: Rashida discusses the hurdles faced by many when diversifying from niche topics like food to broader subjects like travel and lifestyle.
💡Value of Content Creation: She addresses the often overlooked efforts and investments that go into crafting quality content and how the industry could better appreciate these.
💡Handling Pressure: Rashida shares her advice for creators dealing with the stress of performance metrics and the hunger for acknowledgment.
💡Keeping Content Fresh: In the fast-paced digital world, she talks about strategies to keep content engaging and relevant.
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